Clean vs. Natural: Know the Difference between these Terms in Skincare

Clean vs. Natural: Know the Difference between these Terms in Skincare

Dec 22, 2022Zaryab Fayyaz

In the start, people have had no interest in skincare products, ingredients or the potential causes they can have on skin health. But now it's the 21st century and consumers are now becoming more knowledgeable about skin care products, ingredients and the environmental damage that the products and their packaging can cause. That’s why today brands are now more focused on sustainability and quality factors than ever. The cosmetic industry is trying to keep their products as healthy as they can.

Recently there are some terms that have gotten popular over the time like clean, natural and organic. But every brand has its own meaning of these terms that somehow might confuse you. To clear your confusion we will clarify those terms for you or something else.

What is clean skincare?

The term clean means that the product only contains plant-based natural ingredients and its free from all types of toxic ingredients like sulfates, parabens, silicones, pesticides, petroleum products, and artificial colors.

In other words, the product is free from all harmful chemicals and synthetic acids like alpha hydroxy acids, salicylic acid, and lactic acid. The clean beauty or skincare products are made with ingredients that are proven to be safe.

Even dermatologist has recommended that clean beauty and skincare products are great for sensitive skin because they protect the skin from harsh chemicals and allergic reactions.

Do clean beauty products have to be all-natural?

This is the most trending question you will find on the internet today.

The answer to this question is NO!

Natural doesn’t always mean the product is safe or effective. In fact, there are some natural ingredients that can also be as harmful to your skin as synthetic ones. So, you have to do research even before using the natural containing ingredients on your skin to find out whether they are safe or not, you should do a patch test first.

What does a clean beauty product actually mean?

To ensure that the product is clean it is important that it is:

  •       Vegan
  •       Eco-friendly
  •       Sustainable
  •       Safe (For you and for the environment)
  •       Plant-derived
  •       Cruelty-free

What is natural skincare?

The second popular term that is found in the beauty and skincare industry is “natural.”

Natural skincare products mean that the product contains all the ingredients that are derived from nature including oils, extracts, butters, and salts. In other simple words, the products are made from botanically sourced ingredients without using synthetic chemicals.

Be Careful with the natural ingredients

As mentioned earlier, “All Natural” doesn’t always mean it’s better or safe. So, it’s important that before even using natural ingredients you should study those ingredients as well as how it will react on the skin.  Because not every natural ingredient is for every skin type and can cause irritation if used on the wrong skin type.

One thing that has been that many companies and brands these days claim that their products are truly natural and are made from all the natural ingredients. The best way to determine is to look at their ingredients list.

 How to choose the best skincare for your skin type?

A lot of people often ask us to guide how to choose the best skin care products. Well, there are some key factors that you have to remember when you are buying skincare products for you.

1.   Identify your skin type

According to famous cosmetic dermatologist Michele Green M.D the best factor in determining the best skin care product is to know your skin type. You cannot always blame the product because it might be possible that the product is good and is applied on the wrong skin type.

Skin types

The skin type is divided into 5 major classes:

·        Oily

·        Dry

·        Normal

·        Combination

·        Sensitive 

How to identify skin type?

Now, to help you identify your skin type here are common characteristics of each skin type.

1. Oily skin

·        Produces excess sebum

·        T-zone appears shiny and feels greasy

·        Less wrinkles

·        Enlarged pores

·        Acne, blemishes, blackheads and whiteheads

2. Dry skin

·        Produces less oil

·        Appears dull, rough, flaky, and scaly

·        Dehydrated

·        Feels tight

·        Visible fine lines

·        Itchy and Irritated

3. Normal skin

·       Neither too dry nor too oily

·       Small pores

·       Smooth skin texture

·       No breakouts or flakiness

4. Combination skin

·       T-zone area is oily

·       Checks and others areas are dry

5. Sensitive skin

·       Skin can be oily or dry

·       Redness

·       Burning and itchiness

2.   Don’t buy anything into the hype

Marketing is the real trap these days. Don’t buy anything based on an influencer's recommendations based on how their skin looks. Because it’s not their real skin it’s the lights, professional makeup, and the editing. Nowadays brands are using famous influencers to promote their products and sell at high prices.

No matter how much hype the product has or the positive reviews or ratings, read its ingredients list and do your research on its ingredients and check how those ingredients will work on your skin type. Because popularity doesn’t mean the product is the best.

3.   Avoid harmful ingredients

There are some harmful and toxic ingredients that we have found after our research. Do not buy any skincare products that contain or have:

·       Fragrance or perfume

Fragrances can cause skin allergies and irritation so it’s better to avoid them.

·       Sulfates

Sulfates are cleansing agents that can strip the hair and skin of natural oil and can make them dry and irritated.

·       Parabens

Parabens are used as a chemical preservative to keep the product safe from bacterial growth. But they can become harmful over time for hormones and even can cause breast cancer.

4.   Always do a patch test

It’s the practice to determine whether the product is good for your skin type or not.  A patch test will help you find out if the ingredients in the products will cause any allergic reaction or not. Massage the product in a small area and wait for at least 24 hours. This test will also help you save a lot of money.

So, whether you are buying a clean or natural skin product follow these steps to ensure that the product is best for your skin type.


The words clean and natural are marketing words that most of the brands are using these days but they are not interchangeable. If you are buying a product that is labeled as clean or natural it’s important that you should know the difference between them.

At MaGéAu Naturel , we ensure that our products meet the needs of our customers and they get the best. Our all products are made from natural ingredients that are 100% safe on all skin types and skin tones. Our products are gender-neutral so that everyone can use them.

Currently, we are offering 30% on our combo offer (HAND LOTION+LIP BALM) place your pre-order now and get a benefit from our offer.

Also tell us: What’s your skincare product is: Clean or natural?


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